Parker's Hot Dogs was already a successful client with us, when they decided they wanted to develop their brand further with a full 30 second jingle. The key ingredients we chose to express in this jingle are- the great taste of a Parkers hot dog, the "feel good" emotion of an "all american" food, the positioning phrase "They take their dogs seriously" and a melody that was an easy sing-a-long. The aim is to make you feel good, and get hungry for a Parkers hot dog.
Posted here is the complete 30 second jingle, the jingle with announcer, and the stinger by itself.
For more information on our jingle services, download the pdf with our jingle package information, located in the main jingle section .
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